WordPress: Your Time is Now

WordPress Blogging Background

Let me start by saying that I was never a fan of WordPress until Gutenberg. Considering the massive installed base of the application, that probably comes as a shock to most WordPress fans. So the fact I’m now putting so much effort into furthering its installation base is as big of a surprise to me, as it is to you. So what changed my mind?

Developing Dominance

Making a website building application that everyone can use is no easy feat, and WordPress has shown signs of early success by tackling the more difficult problems novice developers face. When it comes to developing website builders, handling developers of different skill levels, entering the application at different development points, creates a specific set of problems.

From a development perspective, website building applications develop in only one of two ways. One, they start where developers are writing pure HTML, and work their way towards a consumer-friendly, drag-n-drop method. Two, they begin as a drag-n-drop application, supposedly requiring no coding knowledge, and have to introduce developer-level tools to assist users down the road.

The problems these processes introduce are unique to both users and developers during the application’s transitional periods, and WordPress had always suffered from the former. As a developer, it was easy to build elaborate sites using built-in hooks, shortcode, and splash in a bit of custom HTML, completing the build process, but novice website developers struggled mightily.

Introducing Gutenberg

Once a website building applications choose a development path, for better or worse, they’re locked into that path until the end. WordPress’s ability to deliver a simplified blogging experience has always been its strong point, but design needs outside of that have been a bit of a pain point.

Introduction to The Block Editor

Beginners’ frustrations have always seemed to revolve around a single issue, the lack of a native page layout builder. Hearing the forum cries of, “I need a WordPress Expert,” in combination with the success of page builders, like Elementor, the WordPress Team officially integrated the Block Editor in WordPress version 5.0.

As I mentioned earlier, it was after the deployment of Gutenberg, now referred to as the Block Editor, that I began thinking WordPress would finally reach its potential. Until the Block Editor, I couldn’t imagine how users would ever escape the endless battle with broken themes and one-time support requests.

A Case for WordPress

If you were holding out on deciding which application to use to build your online presence, I’m here to throw my endorsement behind WordPress in 2020. Because of COVID-19, there has never been a better time to either, start an online business, or increase an existing business’s online exposure.

Whether you’re looking to make some money running ads on a food blog, sell your jewelry through an e-commerce platform, or enable online ordering for your food truck, WordPress is the place to start. Me, seeing WordPress only a couple more features away from total world domination, already decided it was time to jump on the bandwagon.

If you need an exact starting point, we’re happy to help. RTR Learning, a division of RTR Digital, has developed an eLearning course focusing on helping you get WordPress off the ground. You can find more information about the course by clicking here.